Last month, we showed you a commercial for a new invention called the Bridal Buddy. On paper, the concept sounds pretty silly. It’s a slip that you wear underneath your dress to help gather it up before you go to the bathroom. But, when you see the Bridal Buddy in action, you can’t help but acknowledge how useful it is. In the two weeks after their commercial went viral, Bridal Buddy’s online sales doubled! Now, their next challenge is getting big-box stores and bridal salons interested in what they’re selling.
Recently, the inventor of the Bridal Buddy appeared on Steve Harvey’s “Boss Lady Hour” to pitch her product. There, she received advice from Steve himself, as well as Joy Mangano, the inventor of the Miracle Mop. Joy said that, “It may not be the most glamorous item … but it absolutely is something every bride has dealt with.” She goes on to point out how the Bridal Buddy could also be beneficial for students attending prom and college formals.
So, what do you think? Will you use a Bridal Buddy the next time you have to dress up in a gown? After all, you might not end up needing to use it, but I’m not sure if that’s a chance I’d be willing to take …
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